Fashion Week: Meet Sara of Sincerely, Sara!

Let's get it started! I'm so excited to bring you the 2nd Annual Chels & the City Fashion Week! In honor of two years of Fashion Forward Fridays, there are some fabulous ladies lined up to be featured this week and I hope you come back every day to meet them! Along with meeting some fabulous ladies, you have the opportunity to win a $50 Target gift card, so that you can get a jump start on your spring wardrobe - after being inspired with this week of fashionistas I'm sure you won't have a hard time spending it. So sit back, grab some coffee, enter the giveaway and enjoy meeting some great bloggers!

To start us off is Sara of Sincerely, Sara. I've been following Sara's blog for a little over a year and love her comfy-chic style. She always makes fabulous inspiration boards of outfits based on popular books and movies and is such a down to earth lady, you cannot help but want to follow along with her blog. Every time I visit her page I feel like I'm sitting down for a coffee date with a friend. I really value her opinion when she does product reviews because she seems so honest and up front with her readers. And she's also in the process of writing a novel (or two, or three) so you know her writing is fun to read too! Enjoy!

All photos provided by Sara.

How would you define your style?
It’s so hard to put into words what my style is even though I know it so well! I would say that it’s colorful, comfortable, simple, and has a dash of nerdy chic! I do mix it up sometimes and can lean towards feminine, boho, and urban styles, but in a way that’s me.

Where are your favorite places to shop?
Since I just graduated from grad school and only work part-time at the moment, I don’t have a lot of money to spend on clothes, so my favorite places to shop are Target, Forever 21, H&M, Old Navy, American Eagle, T.J. Maxx, and Marshall's. But even if I made a million dollars I would still shop at these stores.

What are some of your favorite pieces or go-to pieces in your closet?
I seem to have an endless amount of cardigans in various colors! An endless amount of something is probably too many! When I don’t know what to wear, my go-to outfit is a cardigan, blouse, jeans, and flats. For me, it works every time and never fails to make me feel put together.
My other go-to pieces are scoop neck tees, dark wash jeans, blue dresses, and flats.

Where does the inspiration for your outfits come from?
I generally get outfit ideas from other bloggers because these girls are just so chic! If it’s not from bloggers, then it’s from what I find on Pinterest, or in magazines, or just out and about in the world. I also love finding inspiration from the characters I see on TV or in movies because they’re styled so well (Jess from New Girl and Mindy from The Mindy Project for instance).

If someone asked you for style advice, what would you tell them?
Be true to yourself and what you like! When I was in high school, I didn’t branch out and try new styles because I was afraid of what people would think. I thought that they would believe that I was being fake by not wearing what I normally wore, so I wish I’d had more fun with my clothes then. Fashion is supposed to be fun and make you feel good, so wear what makes you feel like you!

When and why did you start fashion blogging?
I started blogging in November of 2011 initially because everyone kept telling me I should do it because I’m a writer and writers are supposed to have blogs. Well, I wasn’t sure what I wanted to blog about at first, but then after a few months I decided to blog about the things that I really love, so now I write about fashion, books, inspiration, and sometimes my thoughts.

How has your style grown or changed since you began fashion blogging?
I don’t think my style has changed all that much since I started blogging, but I would say that I’m more willing to take some fashion risks and try new things now. I’ve also learned the importance of accessories (scarves, necklaces, bracelets, belts). They really do finish an outfit and make it look more put together.

What advice do you have for bloggers just starting out?
Make a list of the things that you love and would be happy to talk about endlessly. The top 3-5 things are what you should blog about, whether it’s architecture, shoes, beauty, science, or all of the above. When you love something people respond to that; we all just wanted to find like-minded people. There’s a big chance that someone else loves the same thing you do, and would be more than happy to have the chance to talk to you about it. What I’m really saying is: be you because you’re awesome and other awesome people want to be your friend!

a Rafflecopter giveaway


  1. I could easily spend it on makeups and nail polish, but I would love to find some cute little tennis shoes in a spring color or floral pattern, so I would check that out first!

  2. I'm a big cardigan fan as well! Look at all that ice...bring on the warm weather! :)


  3. I love Sara's blog. She is so creative, and I love her cozy chic style!

  4. Nice. Perhaps its a common term that I've never heard but nerdy chic sounds so cute, loveable too. Nice interview, thanks for sharing and best of luck!

  5. Yay!! Thanks so much for asking me to be a part of this!!

  6. I just found your blog through Because of Jackie and I'm glad I did! Now following :)

    Also, thanks for hosting this giveaway. She is adorable with great style!

  7. Also, I would use the Target gift card to buy a maxi skirt for the spring :)

  8. Hey, if you win - you're allowed to spend it on anything!! And with $50 I'm sure you could pick a few nail polishes lol

  9. Thanks, Peggy! Nerdy-chic would be a good way to describe Sara, she's great!

  10. Thanks! Be sure to stop back through the week to see the others as well!! xo

  11. I'm so glad you were able to be in it! Thanks for being awesome!!

  12. Thanks for stopping over, Autumn!! Good luck!

  13. Oh! And Meagan of Because of Jackie will be featured on Friday so be sure to stop back!! <3

  14. Love her casual style especially the striped sweater look. Great giveaway by the Chelsea perfect for spring fashion shopping.
    P.S Visiting from the Northeast Bloggers link up, stop by and say hello:http://www.lush-fab-glam.com/2014/04/everyday-is-lingerie-day.html

  15. Thanks! Glad you're liking Fashion Week!

  16. Good luck, Sharon! A new spring wardrobe would be nice!

  17. A girl after my own heart haha good luck!

  18. I would buy some Sam & Libby sandals and a dress!


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